The beverages segment is expected to remain dominant in the global floral flavour market over the forecast period
Among the various end uses of floral flavours, the beverages segment is estimated to account for a relatively high value share of close to 50% in 2017. The segment is expected to be valued at more than US$ 770 Bn by 2027 end. Revenue from the beverages segment is projected to increase at Y-o-Y growth rates ranging from 7.8% to 8.1% over 2017–2027. This segment is expected to exhibit a CAGR of 7.9% over the forecast period and gain 50 BPS in 2027 as compared to 2017. The beverages segment in the global floral flavour market is estimated to create absolute $ opportunity of more than US$ 28 Bn in 2018 over 2017 and incremental $ opportunity of around US$ 440 Bn between 2016 and 2027. The food segment is anticipated to expand at a significant CAGR of 7.8% over the forecast period, while the others segment is expected to account for more than 15% revenue share in the global floral flavour market. The others segment is likely to be valued at more than US$ 250 Bn by the end of 2027.
Revenue growth of the global floral flavour market is attributed to rapid growth in the food and beverages industry
The floral flavour market across the globe and particularly in the APEJ region is growing at a significant rate, attributed to increasing demand for floral flavours in products such as snacks, dairy, bakery, sponges, milkshakes, icings and fillings and biscuits. APEJ accounts for relatively high value share in the global food and beverages industry and this is expected to drive the growth of the floral flavour market in the region.
In the food and beverage industry, flavours are used in most of the raw materials. Flavours find application in food products such as confectionaries and bakery products as well as in other non-food products such as cigars and tobacco. For instance, hibiscus is being used across the alcoholic as well as the non-alcoholic beverages category in generic form or in blends as a cocktail. Floral flavours are included in a range of nutraceuticals and pharmaceuticals products including sports drinks, health drinks and health bars.
Rising interest in natural foods and growing awareness of the potential health benefits of botanical ingredients is boosting the demand for natural floral ingredients and flavourings. Food and beverages companies in Eastern Europe are offering products containing antioxidants and flavonoid; which in turn is creating a growing demand for floral flavours in the global market. Also, consumer tastes are increasingly becoming internationalised from the traditional rice and meat dishes to include a varied platter comprising confectionaries, bakery products and healthy beverages such as sports drinks and herbal teas. This rising trend of shifting consumer preferences has a relatively high impact on the floral flavour market as international food manufacturers are targeting this type of consumers to market their floral flavoured products.
The beverages end use segment is projected to rank relatively high in terms of market attractiveness index by the end of 2027 in the Latin America floral flavour market
The beverages segment is anticipated to register a CAGR of 7.6% in the North America floral flavour market. The beverages segment is expected to remain dominant in the Latin America floral flavour market over the forecast period. The beverages segment is expected to dominate the Western Europe floral flavour market over the forecast period while in the APEJ floral flavour market, the beverages segment is anticipated to register a significant CAGR of 9.3% during the forecast period. The beverages end use segment is predicted to retain its dominance in the MEA floral flavour market over the period of assessment.
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