The low fat protein snacks are best suitable for health enthusiasts and fitness freaks due to their less fat and more protein content. Having low fat protein snacks can reduce the occurrence of conditions such as obesity and heart diseases for the snacks loving consumers.

Fat consumption gives 9 calories per gram while protein consumption gives 4 calories per gram. This, in turn, can lead to a surge in the low fat protein snacks market in the forecast period 2021-2031.

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Low Fat Protein Snacks: Market Segmentation

·       Based on nature the low fat protein snacks can be segmented as:

  • Organic
  • Conventional

·       Based on form the low fat protein snacks can be segmented as:

  • Bars
  • Liquids
  • Powders
  • Whole

·       Based on the flavour the low fat protein snacks can be segmented as:

  • Chocolate
  • Vanilla
  • Original
  • Strawberry
  • Others (Peanut Butter, Cinnamon, Cheese, etc.)

·       Based on additional labels the low fat protein snacks can be segmented as:

  • Gluten Free
  • Kosher
  • Low Calorie
  • Vegan
  • Others (High Fibre, Lactose Free, etc.)

·       Based on packaging type, the low fat protein snacks can be segmented as:

  • Packets
  • Box
  • Plastic Bottles
  • Tetra Packs

·       Based on distribution channels the low fat protein snacks can be segmented as:

  • B2B/Direct
  • B2C/Indirect
    • Hypermarkets/Supermarkets
    • Speciality Stores
    • Convenience Stores
    • Online Retail
    • Other Retail Channels

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Low Fat Protein Snacks Market: Key Players

Some of the key players operating in the global low fat protein snacks are

  • Jack Link’s Beef Jerky
  • Newon Foods
  • General Mills Sales Inc.
  • Met-Rx, Inc.
  • Premier Protein
  • The Coca-Cola Company
  • PepsiCo Inc.
  • Mondelez International
  • Warrell Corporation
  • Laboratoire PYC
  • MyBars
  • Kind LLC
  • Hunter Foods LLC
  • NZProtein
  • Sponser Sport Foods Ltd

To stay ahead of the competition numerous companies have started to innovate their products offerings. For instance,

  • In 2019, General Mills launched new bars named EPIC Provisions Rise & Grind morning-inspired bars, LÄRABAR plant-based Protein bars, and Nature Valley Wafer Bars that were launched following the new consumer trends such as plant-based protein products.

Low Fat Protein Snacks Market: Regional Analysis

In North America, the US and European countries like France, UK are having a large market for the low fat protein snacks market due to a huge demand of the low fat protein snacks products and the presence of companies originating from such countries.

The players of the low fat protein snacks market in the MEA have made numerous innovation with their products which have led to a surge in the market not only in the MEA but globally too. For example, Hunter Foods LLC has a good hold over the low fat protein snacks market in the Asian Region.

Various companies have started to expand their regional presence to multiple places. For instance,

  • In 2020, Premier Protein, a US-based company expanded to the UK market by launching its products in retail chains such as convenience stores.

This shows that there is a rise in the demand for the low fat protein snacks products which in turn is increasing the low fat protein snacks market in the forecast period 2021-2031.

The low fat protein snacks market report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size.

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