The organic baby food market around the world is driven by rising parental concern to feed their children healthy products. According to the CDC, the primary pesticide exposure source for children in the U.S. is the food they consume. Around the world, there has been a healthy growth in the organic baby food market. Emerging countries such as China and Brazil are expected to demonstrate a healthy growth rate in the organic baby food market.
Organic Baby Food Market in BRIC to Soar at 19.5% CAGR till 2020
The BRIC (Brazil, Russia, India, and China) organic baby food market is driven by, besides growing parental concern, the rapid urbanization, elevated health awareness programs by regional governments, and aggressive product branding. Furthermor e, the emphasis on natural nourishment and avoiding chemical-containing food is also boosting the BRIC organic baby food market. The global organic baby food market will grow at a 10.5% CAGR during the forecast period of 2015 to 2020. On the other hand, the BRIC organic baby food market will soar at a 19.5% CAGR during the forecast period and is expected to reach a value of US$3,528.7 million by 2020.
The growing concern about well-being, awareness among consumers and resultant clamor for greener products, and the growing availability of organic food will drive the global organic baby food market in the foreseeable future.
Milk Formula Segment to Lead BRIC Organic Baby Food Market
On the basis of product, the BRIC organic baby food market is divided into milk formula, ready to feed baby food, prepared baby food, dried baby food, and others. Milk formula is the leading sector in the BRIC organic baby food market. The milk formula segment was estimated at US$372.0 million in 2014 and is projected to expand at a 20.3% CAGR during the forecast period.
Browse the full BRIC Organic Baby Food Market report at http://www.mrrse.com/bric-organic-baby-food-market
The demand for prepared organic baby food products in the BRIC market is supported by the accelerating awareness among consumers. Furthermore, consumer preference for cereal products will drive this sector.
By distribution channel, the market is divided into pharmacies/drugstores, internet or online selling, supermarkets, specialty outlets, and others. The supermarket sector will demonstrate a double-digit growth and emerge as the leading sector in the BRIC organic baby food market. The online retailing sector will also display a healthy CAGR till 2020 in the BRIC organic baby food market.
China to Dominate BRIC Organic Baby Food Market
Geographically, China is the highest contributor in the BRIC organic baby food market and is trailed by India. In 2014, the China organic baby food market was estimated at US$679.4 million and will demonstrate a 21.2% CAGR during the forecast period. Food safety issues such as the recent melamine scandal have resulted in consumers opting for healthier, more hygienic food.
Players in the BRIC organic baby food market are focused on expanding their distribution channels around the world, via modern techniques of advertising such as online marketing. The key companies operating in the BRIC organic baby food market are Nestle, Heinz, British Biologicals, Bellamy’s Australia, Group Danone, Campbell Soup Company, and Otsuka Holdings.