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Enterprise Media Gateway Market [By Enterprise Size – Small-sized Enterprises, Medium-sized Enterprises and Large-sized Enterprises; By End-use Industry Verticals – Telecom and IT, Healthcare, Government Sector, Media and Entertainment, Banking and Insurance, and Others (Defense and Hospitality)] – Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2014 – 2020

Report Description

The enterprise media gateway market has gained significant momentum in recent years due to the features and services offered by media gateways. This report provides a comprehensive strategic analysis of the global market for enterprise media gateways along with the market size and growth forecast for the period from 2014 – 2020. Enterprise media gateways are also known as the Voice over Internet Protocol (VoIP) gateways. However, VoIP gateways specifically refer to VoIP communications. The term enterprise media gateway is used in context of audio and video data type. Enterprise media gateway broadly refers to the devices that convert voice signals into digital signals and carry signals over the IP-based network. Increasing deployment of IP communication applications and services in enterprises due to rapid and cost effective deployment has led to the growth of global enterprise media gateway market. Furthermore, the growing demand for SIP trunking and cloud-based services is another factor driving the enterprise media gateway market. Furthermore, the rising penetration of broadband and high speed long-term evolution (LTE) technology across the globe is driving the adoption of enterprise media gateways. 
This research report on the enterprise media gateway market provides a detailed analysis of the enterprise media gateways and helps in understanding the driving forces behind the popularity of these devices across various end-use segments. The report also provides a breakdown and review of various factors affecting the market growth, which are appropriately described as market drivers, restraints, and opportunities. These factors determine the various existing trends and their impact on market growth. It offers a comprehensive coverage of the underlying technological and economic factors influencing the enterprise media gateway market. Furthermore, the value chain analysis and Porter’s five forces analysis included in this report aim to provide strategic insights across the supply chain of enterprise media gateways. The existing competition in the market is identified through the market share analysis of key players.
The scope of the report includes a comprehensive analysis of various market segments based on the enterprise size and end-use industry. Furthermore, in-depth cross sectional analysis of these segments across different geographies has been made to aid in strategic decision making. End-use industries in the enterprise media gateway market have been categorized into: telecom and IT, healthcare, government sector, media and entertainment, banking and insurance, and other industries such as defense and hospitality. The report includes the study of enterprise media gateways based on the size of enterprises using IP-based telecommunication solutions such as small-sized enterprises, medium-sized enterprises, and large-sized enterprises. The study includes a comprehensive assessment of stakeholder strategies and the imperatives for succeeding in the business. The report also aims to provide a comprehensive cross-sectional analysis of the size of enterprises and the end-use industry segments of enterprise media gateway market across North America, Europe, Asia Pacific, and the Rest of the World (RoW).
Additionally, the report also includes competitive profiling of leading players in the industry and the various business strategies adopted by them. The report also explores potential opportunities that are estimated to increase the profitability of market participants. The company profiles section in the report provides overview of the companies, annual revenues generated in the last couple of years, strategies followed to gain competitive advantage, and recent developments. The companies profiled in this report include AudioCodes Ltd., Avaya Inc., Cisco Systems Inc., GENBAND, Alcatel-Lucent SA, Grandstream Networks, Inc., ADTRAN, Inc., Siemens AG, Huawei Technologies Co. Ltd., and ZTE Corporation.
The global enterprise media gateway market is categorized into the following segments:
Enterprise Media Gateway Market, By Enterprise Type
  • Small-sized Enterprises
  • Medium-sized Enterprises
  • Large-sized Enterprises
Enterprise Media Gateway Market, By End-use Industry
  • Telecom and IT
  • Healthcare
  • Government
  • Media and Entertainment
  • Banking and Insurance
  • Others (Defense and Hospitality) 
Enterprise Media Gateway Market, By Geography
  • North America
  • Europe
  • Asia Pacific
  • Rest of the World

Preview Analysis

Enterprise media gateways are used as an interface between traditional devices running public switched telephone network (PSTN) protocols and the devices running Internet Protocol (IP) suite. Small IP Private Branch Exchange (PBX) systems for small and medium-sized enterprises have up to dozens of port extensions. In addition, media gateways are also used for networking between large media manager, media server or communication manager in large-sized enterprises. The media gateways can also be used for translating between audio, video, and other data formats and may be used for signaling conversions. The global enterprise media gateway market was valued at USD 1.89 billion in 2013 and is expected to grow at a CAGR of 3.1% during the forecast period from 2014 to 2020.
Based on the size of an enterprise, enterprise media gateway market is segmented into small-sized enterprises (1-100 employees), medium-sized enterprises (100-500 employees), and large-sized enterprises (over 500 employees). As the small businesses grow, it becomes imperative to provide centrally managed communication systems using various advanced IP solutions. End-users of enterprise media gateway solutions gain benefits such as high reliability, interoperability between third party hardware and software, centralized call control, and centralized management. Small-sized and medium-sized enterprises are expected to grow in the coming years creating the demand for IP based telecommunications solutions.
Enterprise media gateways cater to various industries such as telecom and IT, healthcare, government sector, media and entertainment, banking and insurance, and others (defense and hospitality). The use of enterprise media gateways is surging in telecom and IT sector along with banking, financial services and institutions (BFSI). The demand for mobility devices is increasing leading to the increasing adoption of portable devices such as smartphones and tablets. As a result, the demand for IP based communication services is increasing, thus leading to the growth of enterprise media gateway market. Government bodies are adopting advanced telecommunication technologies which are driving the enterprise media gateway market in the government sector. 
In 2013, North America was the largest market for enterprise media gateways in terms of revenue generation due to the significant adoption of IP based telecommunication solutions across industries such as telecom and IT, government, and banking and insurance. This adoption is attributed mainly to the high internet penetration in the North American region. However, Asia Pacific is expected to be the fastest growing region owing to the rising number of small and medium-sized enterprises along with high growth of banking and insurance sector in the Asia Pacific region. Furthermore, the growth in Asia Pacific region is attributed to the establishment of high speed communication networks and rapid development of network infrastructure. Enterprise media gateway market has potential opportunities in emerging countries of Africa, Latin America, and the Middle East. This is due to the affordable prices of availing Internet services for small, medium, and large-sized enterprises in these geographies.
The global enterprise media gateway market is led by players such as AudioCodes Ltd., Avaya Inc., Cisco Systems Inc., GENBAND, Alcatel-Lucent SA, Grandstream Networks, Inc., ADTRAN, Inc., Siemens AG, Huawei Technologies Co. Ltd., and ZTE Corporation among others. 

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