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Enterprise Application-to-Person (A2P) SMS Market: Global Industry Analysis and Opportunity Assessment, 2015 – 2020

Table of Content

1. Global Enterprise A2P SMS Market- Executive Summary

2. Assumptions & Acronyms Used

3. Research Methodology

4. Market Overview

4.1. Introduction

4.1.1. Global Enterprise A2P SMS Market Definition

4.1.2. Global Enterprise A2P SMS Market Taxonomy

4.2. Global Enterprise A2P SMS Market Dynamics

4.2.1. Drivers

4.2.2. Restraints

4.3. Global Enterprise A2P SMS Market Forecast, 2015-2020

4.3.1. Global Enterprise A2P SMS Market Size (Value) Forecast

4.3.1.1. Y-o-Y Growth Projections

4.3.1.2. Absolute $ Opportunity

4.4. Global Enterprise A2P SMS Market Trends

4.5. Global Enterprise A2P SMS Market Snapshot (2014)

4.5.1. Market Share By Traffic

4.5.2. Market Share By Tool

4.5.3. Market Share By Applications

4.5.4. Market Share By Verticals

4.5.5. Market Share By Regions

5. Global Enterprise A2P SMS Market Analysis, By Traffic

5.1. Introduction

5.1.1. Y-o-Y Growth Comparison, By Traffic

5.1.2. Basis Point Share (BPS) Analysis, By Traffic

5.2. Global Enterprise A2P SMS Market Forecast By Traffic

5.2.1. National

5.2.1.1. Absolute $ Opportunity

5.2.1.2. Market Value Forecast

5.2.2. Multi-country

5.2.2.1. Absolute $ Opportunity

5.2.2.2. Market Value Forecast

5.3. Global Enterprise A2P SMS Market Attractiveness Analysis, By Traffic

6. Global Enterprise A2P SMS Market Analysis, By Tool

6.1. Introduction

6.1.1. Y-o-Y Growth Comparison, By Tool

6.1.2. Basis Point Share (BPS) Analysis, By Tool

6.2. Global Enterprise A2P SMS Market Forecast By Tool

6.2.1. Cloud API Messaging Platform

6.2.1.1. Absolute $ Opportunity

6.2.1.2. Market Value Forecast

6.2.2. Traditional and Managed Messaging Services

6.2.2.1. Absolute $ Opportunity

6.2.2.2. Market Value Forecast

6.3. Global Enterprise A2P SMS Market Attractiveness Analysis, By Tool

6.4. Prominent Trends

7. Global Enterprise A2P SMS Market Analysis, By Applications

7.1. Introduction

7.1.1. Y-o-Y Growth Comparison, By Applications

7.1.2. Basis Point Share (BPS) Analysis, By Applications

7.2. Global Enterprise A2P SMS Market Forecast By Applications

7.2.1. Pushed Content Services 

7.2.1.1. Absolute $ Opportunity

7.2.1.2. Market Value Forecast

7.2.2. Interactive Services 

7.2.2.1. Absolute $ Opportunity

7.2.2.2. Market Value Forecast

7.2.3. Promotional Campaigns 

7.2.3.1. Absolute $ Opportunity

7.2.3.2. Market Value Forecast

7.2.4. Customer relationship management (CRM) services

7.2.4.1. Absolute $ Opportunity

7.2.4.2. Market Value Forecast

7.2.4.2.1. Two-factor authentication

7.2.4.2.2. One-time passwords

7.2.5. Others (Inquiry and search related services)

7.2.5.1. Absolute $ Opportunity

7.2.5.2. Market Value Forecast

7.3. Global Enterprise A2P SMS Market Attractiveness Analysis, By Applications

7.4. Prominent Trends

8. Global Enterprise A2P SMS Market Analysis, By Verticals

8.1. Introduction

8.1.1. Y-o-Y Growth Comparison, By Verticals

8.1.2. Basis Point Share (BPS) Analysis, By Verticals

8.2. Global Enterprise A2P SMS Market Forecast By Verticals

8.2.1. Financial institutions and Banking 

8.2.1.1. Absolute $ Opportunity

8.2.1.2. Market Value Forecast

8.2.2. Gaming 

8.2.2.1. Absolute $ Opportunity

8.2.2.2. Market Value Forecast

8.2.3. Travel and Transport 

8.2.3.1. Absolute $ Opportunity

8.2.3.2. Market Value Forecast

8.2.4. Health and Hospitality 

8.2.4.1. Absolute $ Opportunity

8.2.4.2. Market Value Forecast

8.2.5. Retail

8.2.5.1. Absolute $ Opportunity

8.2.5.2. Market Value Forecast

8.2.6. Others 

8.2.6.1. Absolute $ Opportunity

8.2.6.2. Market Value Forecast

8.3. Global Enterprise A2P SMS Market Attractiveness Analysis, By Verticals

8.4. Prominent Trends

9. Global Enterprise A2P SMS Market Analysis, By Region

9.1. Introduction

9.1.1. Y-o-Y Growth Projections, By Region

9.1.2. Basis Point Share (BPS) Analysis, By Region

9.2. Global Enterprise A2P SMS Market Forecast By Region

9.2.1. North America Market Value Forecast

9.2.2. Latin America Market Value Forecast

9.2.3. Asia Pacific excluding Japan Market Value Forecast

9.2.4. Japan Market Value Forecast

9.2.5. Eastern Europe Market Value Forecast

9.2.6. Western Europe Market Value Forecast

9.2.7. Middle East & Africa Market Value Forecast

9.3. Regional Attractiveness Analysis

10. Competition Landscape

10.1. Competition Dashboard

10.2. Market Structure

10.3. Company Profiles

10.3.1. OpenMarket Inc.

10.3.1.1. Revenue

10.3.1.2. Products/Brand Offerings

10.3.1.3. Company Highlights

10.3.2. SAP Mobile Services

10.3.3. Syniverse Technologies Inc.

10.3.4. Twilio

10.3.5. Nexmo Co. Ltd.

10.3.6. CLX Networks AB

10.3.7. MBlox

10.3.8. Symsoft AB

10.3.9. FortyTwo Telecom AB

10.3.10. AMD Telecom S.A

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